Pampers has announced they are working with New Dads Tom Daley and Lance Black to promote their new Pampers Pure range of Nappies and Wipes
Pampers took to Instagram this week to announce their new partnership with Tom Daley and his husband Lance Black saying “We’re over the moon to welcome new dad @TomDaley to the #PampersPure family as our #PampersPurePartner! Tom and Lance wanted the best for baby Robbie and chose our NEW Pampers Pure Protection nappies, inspired by nature with the dryness you expect from Pampers. And wipes that are made with 99% water and cotton!”
The couple who married in May 2017 at Bovey Castle, near Plymouth, Devon shared their joy of expecting a new baby earlier this year on Valentine’s Day with pictures of their baby scan. They later shared the news of the arrival of their son in June this year and have been very vocal about how their lives have changed since the arrival of Robbie their son, who is named after Tom’s late father.
Tom Daley explained his reasons on Instagram of why he partnered with Pampers as “Since Robbie came into our lives, we’ve become much more picky about stuff we buy and use. When it comes to Robbie, there’s no compromise, which is why I’ve chosen to partner with @PampersUK_IRE to tell more parents about the amazing new Pampers Pure Protection nappies & wipes. Inspired by nature, and with super cute designs! And they keep Robbie dry, as they should.”
The Pampers Pure New range includes Wipes Nappies and Wipes that are crafted with premium cotton, plant-based and other thoughtfully selected materials. All with the same dryness and protection you can expect from Pampers.
The Fluff pulp consists of natural fibres derived from wood. It’s responsibly sourced and totally chlorine-free.
The Cotton is a premium cotton, responsibly sourced and grown. With suppliers being a member of the Cotton LEADS programme, which promotes sustainable sourcing and quality.
The Nappy topsheet fibre blend includes a soft, plant-based material that comes from sugarcane.
This New range is being advertised as using thoughtfully selected materials and zero fragrance with some cute designs on them. The nappies come in sizes 1 through to 5 and are on sale now in pretty much most big supermarkets.